PPC Executive

Job Title: PPC Executive

Location: Gandhinagar, Ahmedabad, Gujarat

Job Type: Full-time

Salary: Upto 2,50,000 /Per Annum

Experience Level: 1 year

Job Overview:

 We are seeking an experienced and skilled PPC Executive to join our digital marketing team in Gandhinagar, Gujarat. The successful candidate will be responsible for managing and optimizing our company's pay-per-click (PPC) advertising campaigns across various platforms, including Google Ads, Bing Ads, and social media advertising platforms.

Responsibilities:

  • Develop and implement effective PPC strategies to drive targeted traffic, increase conversions, and maximize return on investment (ROI).
  • Conduct keyword research, analyze competition, and identify new opportunities for PPC campaigns.
  • Create and manage PPC campaigns, including ad copy writing, landing page optimization, bid management, and budget allocation.
  • Continuously monitor campaign performance, analyze data, and make data-driven decisions to optimize campaigns for better results.
  • Stay up-to-date with the latest trends, best practices, and algorithm updates in the PPC advertising landscape.
  • Collaborate with the digital marketing team to align PPC campaigns with overall marketing strategies and goals.
  • Generate detailed reports and provide insights on campaign performance, recommendations for improvement, and return on investment (ROI) analysis.

Qualifications:

  • Bachelor's degree in marketing, advertising, or a related field (preferred but not mandatory).
  • Minimum of 1+ years of experience in PPC campaign management, preferably with Google Ads and Bing Ads certifications.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Excellent written and verbal communication skills.
  • Familiarity with web analytics tools, such as Google Analytics.
  • Knowledge of landing page optimization and conversion rate optimization (CRO) techniques.
  • Ability to work in a fast-paced environment and handle multiple projects simultaneously.
  • Proficiency in Microsoft Office suite and project management tools.

Benefits:

  • Competitive salary and performance-based bonuses.
  • Opportunities for professional growth and development.
  • Collaborative and innovative work environment.
  • Alternative Saturday Off.
  • Exciting projects and a chance to work with cutting-edge technologies.

If you have a passion for digital marketing, strong attention to detail, and a data-driven mindset, we encourage you to apply for this exciting opportunity.

How to Apply: If you are a motivated HR Recruiter with at least 1 year of recruitment experience and a passion for identifying and attracting top talent, we encourage you to apply. Please submit your resume and a cover letter highlighting your qualifications and recruitment achievements to hr@rayvat.com or call at +91 8000322044

Join our team and play a crucial role in driving organic traffic and online success for our clients through effective paid marketing strategies!


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